Welcome
BESPOKE BUSINESS
Arudha combines agile and customized business applications to deliver simple and compelling go-to-market solutions.

WHAT WE DO
Arudha is an integrated Australian strategic business development agency and brand content interpreter.
Arudha Corporate Alliances together with Catherine Mathews, work with Australian businesses, overseas companies, start-ups and universities who are seeking a local go-to-market strategic product or market expansion.
Arudha delivers agile go-to-market solutions and will curate your brand voice.
At Arudha, we believe personalisation is a critical touch-point in today’s business. Arudha has a long history of being a local partner and has become an extension to existing teams to deliver simple, and compelling solutions. At Arudha, we work across multiple disciplines, industries and markets, and are well versed in the nuances of doing business across the globe. Catherine has transformed many businesses who have employed her to analyse and develop unique strategies to enable them to gain an expanded market and client base.
With a critical eye for detail, a good sense of organisation, industrial insights and a bit of a tough love, Catherine’s government and business experience has inspired innovative and established businesses to implement management changes to increase their market reach and cement their unique selling point (USP).
Visit our other website: www.voiceoverlogo.com
Market Entry

Investor Brochures
Website Critique
Customer Management
Local Branding for Global Businesses into Australia
Executive Support
Global Business Development
Strategic Partner Matching
Product/Service Sourcing
Tourism & Event Management
Voice Overs and Govt. Messaging
Video Curation
Virtual Assistant
SUCCESS STORIES AND PROJECTS
… and the many valued organisations we have worked with:
UNIVERSITY OF ADELAIDE
"Working with Catherine Mathews has been excellent. She has facilitated opportunities for my colleagues and me to expand our research, product implementation, and educational interests beyond what we considered possible. Catherine has taken the time to understand what we do and find the right people at the right time for us to work with. She has been essential to the success my research team has had in the Indian market, and our work in general."
Dr Cris Birzer MIEAust CPEng Director, Humanitarian and Development Solutions Initiative Director, Strategic Partnerships - India Deputy Head of School, School of Mechanical Engineering The University of Adelaide




FLEURIEU PILATES,
SOUTH
AUSTRALIA
“I needed to grow my business and client base. During my consult with Catherine, we focused on two areas that required attention and improvement within my business. This included the physical layout and studio amenities. More importantly, the consult was directed towards my existing language and communication use with clients. A few but glaring small changes were implemented which started the process of my business expanding. Within weeks, my business experienced a three-fold increase in client numbers. I am now employing additional staff to serve my clients and increasing customer reach in the Fleurieu and Adelaide area. Thank you, Catherine.”
Helen Treloar, SME Sole Proprietor, Owner
Fleurieu Pilates, Port Elliot, South Australia
New Delhi, India
WP Visualizer
Software, Branding and Engagement
Adelaide, South Australia

MANAGEMENT
CATHERINE MATHEWS,
CEO
ARUDHA CA
CATHERINE
MATHEWS,
CEO
ARUDHA CA
Most of my business relationships are measured in decades and years, not months.
Let Arudha help you craft an exceptional and agile business solution.
Get in touch and let’s discuss your project.
File sharing:
catherinemathews.wetransfer.com
LinkedIn: Catherine A. Mathews
Email: catherine@mathews.com.co

WHO? WHY?
CATHERINE MATHEWS: YOUR BUSINESS ARCHITECT AND CONTENT INTERPRETER.
Why choose Catherine Mathews to increase your business exposure, strategic advice, increase website traffic, generate leads for your business?
I have over thirty years experience in business development, go-to-market strategic planning, project management, education, business intelligence, and strategic planning. I am also known to have a razor-sharp focus which unlocks a business or an individual’s potential, their communication and branding.
Since 1985, I have mentored young adults, worked with start-ups, industry luminaries, provided CEO counselling, advised industry groups and large multi-nationals to provide executive support, collaborate and advise government, universities, and SME’s. I have helped numerous businesses to expand their reach and develop product expansion, policy in education, business, trade and tourism. To validate my professional skill and service offerings, I have a Masters in International Business, Tourism Management and Business Education. Although I am based in Adelaide, South Australia, Arudha is borderless and global. I have worked and lived India, South Africa, Asia, and Qatar, as well as rural South Australia. I work across different time zones, so don’t hesitate to get in contact and let’s start the conversation. I collaborate extensively with colleagues on serious strategic business opportunities and our combined skill set, intellect and experiences are quite formidable.
Visit Catherine’s voice over website: www.voiceoverlogo.com
Delivering corporate explainers, online government messaging, promos and workplace training videos.
SERVICES
DOES YOUR BRAND LEAVE A LASTING IMPRESSION? POWERFUL BRAND REFINEMENT STARTS HERE
BOOST YOUR BRAND

Arudha works with Australian local businesses, overseas companies or start-ups who are looking for a go-to-market strategic expansion. As part of your strategic growth Arudha will assess your communication channels and markets. Initially, identifying the mediums to target first, in order to optimize your business, is one of our first considerations. This is where strategy meets curation. Arudha Corporate Alliances helps businesses to communicate and share better content in the best possible manner. First impressions count.
Arudha’s local, global, or virtual team will be your business development consultants, branding guides, writers, graphic, and web designers, as well as your formal go-to-market stakeholder advisors.
FOCUSED
Arudha Corporate Alliances recognize opportunities, then finds simple and compelling business solutions to drive your go-to-market strategy.
Research, plan and provide the right people in our team to support your business product or service expansion.
STRONG
Conduct a diagnostic review of start-up presentations, digital formats, and website presence or other marketing material. Develop tactical creative branding strategies to create leads. To be available to trouble-shoot when problems arise.
STRATEGIC
Liaise with community, government bodies and industry groups for business development and market entry.. Arudha will select communication and branding partners to suit your budget.
VALUES
WHAT'S IN A NAME?
Have you built your brand and business based on your core values? Here is ours: ….
You may have wondered about our business name. ARUDHA is Sanskrit for rise-up, in confidence, being visible, where first impressions count. Our name, and the meaning of Arudha reminds us of our values. Arudha Corporate Alliances dovetails perfectly with our business capabilities, brand story, brand essence and positioning. Honesty, transparency, trust, and displaying integrity in business are our non-negotiable business values and behaviours. We don’t mind challenges and strive to improve our capabilities to match the changes around us.
We believe remaining agile and authentic in business is the key.
GO-TO-MARKET CUSTOMIZATION


BESPOKE
GLOBAL
BUSINESS
ARUDHA’S BUSINESS REACH:
AUSTRALIA, INDIA,
INDONESIA, SINGAPORE, QATAR, UK

BESPOKE GLOBAL
BUSINESS
ARUDHA’S BUSINESS REACH:
AUSTRALIA, INDIA,
INDONESIA, SINGAPORE, QATAR, UK

GROW YOUR BUSINESS
GET STARTED
Do you have a question, need help with a business brief or IM, establish an office, business voiceover? Stay local or go global?
Fill out the contact form or email Catherine Mathews.
CONTACT
INTERESTED IN GETTING IN TOUCH? WE ARE READY TO TALK OPPORTUNITIES.
Email: catherine@mathews.com.co
LinkedIn: Catherine A. Mathews
Send large files: https: //catherinemathews.wetransfer.com/
ABN: 45565705502
LOCATED IN ADELAIDE, SOUTH AUSTRALIA 5001
